Product Design
- Core Logic
- Services
- Product Design
Product Design

UI[01]
User Interface (UI) refers to the design of the interface through which the user will navigate the system. The interface should be intuitive, aesthetic, and easy to use.


At Core Logic:
- We design both Lo-fi and Hi-fi prototypes.
- We prepare working prototypes offering a visual and interactive representation of our designed solutions.
- We create, develop and take care of our design systems.
- We optimize the user interface across different platforms and devices

UX[02]
User Experience (UX) refers to the overall experience the user has while interacting with the product, service, system, or mobile application.

At Core Logic:
- We study user behavior to identify what needs to be improved.
- We draw conclusions from tests and results, which we then use to create our plan of action.
- We analyze competition, the sector’s trends, and the market so that we can provide the most adapted design for the users.
- We run usability tests, to evaluate the interface efficiency and identify eventual problems that could affect the experience of the user while navigating the system.

Branding[03]
We create a consistent visual identity that represents positively the company’s image in the eyes of clients.



At Core Logic:
- We create a unique and recognizable logo, which represents your brand and your values.
- We create a consistent brand image, that represents your company features, communication style, and how you interact with your consumers.
- We develop short, memorable mottos and slogans that represent the essence of your company.
- We develop color schemes, fonts and graphic styles for your company.